A new campaign has been launched by Gloucestershire Road Safety Partnership which aims to highlight the issues associated with not looking while driving and being unaware of the surroundings. The ‘failing to look’ campaign is part of ‘The Invisibles’ campaign which is targeted at cyclists and motorcyclists who are among the most vulnerable road users.
According to reports, 45% of all UK road crashes occurred because someone failed to look properly and the group most likely to be killed or injured in road crashes are cyclists and motorcyclists. In fact, the fatality rate for motorcyclists is three times higher than a cyclist and 40 times higher than a driver. The campaign is aimed at all road users on order to reduce the instances of casualties and injuries on Gloucestershire roads, by motorcyclists in particular have been advised to take precautions. According to the Road Safety Partnership’s Motorcycle Safety Coordinator, motorcyclists should ensure they are at a safe enough distance from other vehicles in order to give them enough time to react should something goes wrong on the road. In addition, motorcyclists should take steps to ensure they are visible to other drivers and road users.
Failing to look can cause a serious accident, particularly if you are being distracted by something else such as a mobile phone. Simply looking in your mirrors and being aware of your surroundings can make every road user a little safer, including vulnerable road users such as pedestrians, cyclists and motorcyclists. Failing to look can be the difference between driving without incident and causing an accident which can leave someone seriously injured or cause a fatality. Should you be involved in an accident where someone else failed to look or was driving recklessly, you may be able to claim for compensation should you be injured.
How to claim for injury compensation
Accident Advice Helpline is a law firm which helps victims of accidents to obtain compensation where there is evidence someone else was at fault. Should you be injured and find you have to take time off work, you may feel some financial strain. We can help you win some compensation to help you cope with your pain and any financial difficulties you may sustain as a result of a road accident that was someone else’s fault. Just call our free 24-hour helpline on 0800 689 0500 for no-obligation advice from our team of solicitors or contact us via our online form.